Amazon Prime Day: Big discounts and special deals in summer sale

Amazon will be rolling out the big summer sale red carpet for its Prime customers at noon today with over a million special deals on various items including the company’s own offerings.

Also known as the 'Summer Black Friday', this year’s Amazon Prime Day will stretch to 36 hours - coming to a close at midnight tomorrow - and promises to be bigger than ever before.

Although the sale is only exclusive to Prime customers, Amazon have granted non-members a chance to qualify for the big discounts by registering for a 30-day free trial.

They will then be charged £7.99 per month once the trial period expires.

Amazon Prime Day was launched three years ago to mark the company’s 20th anniversary but proved such a hit with online shoppers that it has since evolved into a yearly event.

Amazon Prime is a paid subscription service giving its users a number of enhanced services, delivery incentives and special offers that include four months of music for 99p from Amazon Music Unlimited (AMU) - a deal that expires on Tuesday, July 31.

Prime Video members can benefit from 50% off movies and TV to rent or buy as well as a free three-month subscription at no additional cost to the TV channels of their choice up until tomorrow.

Avid readers who are a Prime members are also entitled to three months of unlimited reading at no extra cost with a Kindle Unlimited membership.

The online retailer had been bolting out 24-hour lighting deals in the days leading up to the summer sale include cut-price offers on beds, clothes, board games and home security cameras.

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